Part-time Marketing Manager

Your very own marketing professional in-house for as little as $12,000 pa - with no overheads or on-costs!

Businesses are often founded by people who are experts in their product or service; but who are not so good at sales and marketing, or the management of those people they employ to do the marketing and selling for them.

If you struggle with lead generation and/or branding, and can't justify a full-time marketing position, then you could engage an Edensilk Marketing Manager on contract, for as little as half a day per month (depending on your needs) to take care of that side of the business for you.

An engagement of this sort would give you ready access to the full range of Edensilk services as if you had them all in-house.  Your Part-time Marketing Manager would:

• establish your marketing and sales strategies, and develop corresponding tactics for execution

• determine relevant KPI's for your business

• determine related KRA's for your marketing, sales and customer service people

• establish customer relationship management initiatives and systems

• monitor sales activity and achievement levels and take corrective actions to continuously improve performance

• provide in-house training and coaching to sales and customer service staff as required

• create all marketing media including ads, brochures, web presence, letters, scripts, proposals, etc

With our focus and experience we will achieve more for you in a few hours per month than you could expect from someone who is managing your marketing function 'on the side' - that is - while performing their primary role as well.

Lead generation is too important for it to be a side-line activity in your business.  When your leads diminish or dry up, so does your business.  Someone has to keep it as a priority and not be diverted by urgent operational matters.

Even if you are thinking of appointing a full-time marketing manager, we recommend you at least consider appointing us part-time instead, and get yourself another full-time person in a direct revenue generating role such as sales or customer service.

Our Part-time Marketing Manager service is also relevant to those whose marketing needs a revamp, or whose incumbent marketing manager is absent for a period and the role needs caretaking.

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